​​​​Aldhany Alashi

Marketing, Brand & Communication

​June 2014 - present

 

• Handle CIMB Niaga Hajj Saving Account and CIMB Niaga Installment Saving Account for Syariah & Conventional Segments

• Control of a few key advertising and public relations roles and produce press releases and other written communication to media and clients

• Develop or refine a communications strategy, which includes the branding of a company

• Create marketing and promotional materials, both print and electronic to generate sales leads.

• Work with product manager and business units to determine communication plan

• Copyedit, proofread, and revise communications.

 

Business and Program Development

​February 2014 - June 2014

 

• Develop CIMB NIAGA Syariah as BPS-BPIH (Bank Deposit Hajj Operation Costs) appointed by the government on 2014.

• Responsible for new Hajj product and services launch activity and the implementation of strategic supply chain agreements with Indonesia Ministry of Religious Affairs including the management of the hajj pilgrimage fund

• Responsible for the smooth operation of all day-to-day activities carried out by new assigned Hajj Programme

• Seek and leverage relationship opportunities in order to realize the Syariah goal for rate pricing related material and presentation directly to ALM Commitee including CEO, CFO and other executive members

 

Regional Syariah Liabilities Business Specialist

​March 2013 - February 2014

 

• Support S&D 1 Region for FBS (Retail Banking), CIMB Preferred, CIMB NIAGA Private Bank and CIMB NIAGA Syariah (Islamic Banking) to achieve Syariah Consumer banking products and Ensure Dual banking system accomplished with maximum

• Coordinator, Advisor, Trainer & Contributor for all daily activities branches need

• Project advisor and trainer for Branchless Banking product such as Rekening Ponsel (Cell Phone Account) campaign application for Islamic Charity Foundation

 

Insurance Specialist for PermataBank & ANZ Bank

​September 2011 - March 2013

 

• Support Banking Staff to achieved their revenue target and responsible for all matters relating to customers policies and ensuring that their needs are met.

• Coordinate and oversee the long term strategy with business partner teams in order to achieve expected production targets.

• Actively participate in the development and application of specific strategies aimed at addressing individual and group branch teams performance and behavioural issues.

• Maintain excellent relationship with Personal Banker, Relationship Manager and also Branch Manager, involve in daily branch activity and get support from bank staff in order to achieve business targets.

 

 

Consumer Asset Specialist - Area Jakarta 1

July 2010 - August 2011

 

• Ensure Consumer Asset revenue targets can be achieved by focusing on intensively involved in branch activities though the Sales Manager and Relationship Managers.

• Distribute and ensure all the information from the unsecured loan business group has been delivering exactly happened and well into all branches regarding program updates, rewards, memos and promotional events.

• Develops a strong working knowledge of all consumer regulations including: Marketing Code, SFID/AOC, Consumer Code, AKKI, SID BI and loan statutes.

 

Trainee Investment Advisor

September 2009 - May 2010

 

• Identifying and maximising opportunities to meet customer needs.

• Promoting and selling financial products (eg Lump sum investments, Saving Plan, inheritance tax planning, retirement planning.

• Assisting in gathering data and poring over spreadsheets and help predict the potential success of an investment vehicle such as mutual fund, brokerage houses and even financial derivatives products.

• Building client relationships delivering presentations, maintaining extensive knowledge of current market conditions.